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Zoios has significant potential in the B2B market as a SaaS provider with a unique analytics platform that consolidates employee well-being and performance data. By integrating these aspects, Zoios addresses a common issue: the disjointed tracking of employee metrics using separate tools or manual methods, which often results in fragmented insights and lower employee satisfaction. Based in Copenhagen, Zoios offers businesses coherent and actionable insights to foster a more productive and satisfied workforce. Backed by Y Combinator, Zoios is poised to disrupt traditional practices in business intelligence, data analytics, and recruitment, making it attractive to investors and potential clients.