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Welfaire aims to carve out a niche in the health insurance market by focusing on professionals' specific needs. The Paris-based company is backed by investors like Kima Ventures, Daphni, and Founders Future, providing essential capital and strategic guidance. By customizing health insurance plans for professionals, Welfaire differentiates itself from traditional providers and employer-based plans that often lack specialized coverage, higher costs, or fewer benefits. This unique approach could attract a loyal customer base seeking tailored and cost-effective solutions, giving Welfaire a competitive edge in the insurtech sector.