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TrueCircle offers a specialized marketplace for reclaimed materials, enabling waste processing facilities to sell directly to buyers. By removing brokers or intermediaries, TrueCircle boosts sales efficiency and reduces potential wastage, aligning with the emphasis on environmental sustainability. The company's focus on material verification enhances trust and reliability, crucial in the reclaimed materials market. Backed by investors like Lowercarbon Capital and Giant Ventures, TrueCircle is poised for growth and innovation. Based in London, they can leverage a strong network and a growing movement toward green technology.