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Think Cyber Security has significant potential due to its innovative approach to enhancing employee cybersecurity awareness through behavior-driven nudges. This B2B SaaS company, based in London, offers continuous, real-time security reminders that are more effective than traditional training programs. By focusing on timely, context-specific alerts, Think Cyber Security can reduce risks of security breaches caused by human error. Its strategy is likely to gain traction in a market concerned about privacy and data protection. Backed by Fuel Ventures, the company is well-positioned to capitalize on its unique value proposition and differentiate itself from competitors relying on outdated methods like email reminders.