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Qogita shows promise with its unique business model that aggregates branded products into a single B2B wholesale marketplace. Located in London, Qogita tackles inefficiencies in sourcing products, such as high costs, time consumption, and inventory management issues related to dealing with multiple suppliers. By centralizing transactions, the company offers a streamlined and cost-effective solution for its clients. Supported by investors like Local Globe and Accel, Qogita has strong financial backing crucial for scaling operations and refining their technology. This advantage positions them to stand out in the competitive landscape, offering a broader array of products more efficiently than traditional wholesale distributors.