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PPRO, based in London, is distinguishing itself in the ecommerce payments space with its B2B SaaS model. Its platform simplifies payment processing for online businesses, offering a streamlined alternative to using multiple payment gateways or traditional banking solutions, which are often complex and costly. By addressing issues such as high transaction costs and complicated payment methods, PPRO helps reduce potential customer loss. Supported by major investors like Sprints, Eurazeo, and PayPal Ventures, PPRO is well-positioned for growth and continued innovation in the ecommerce payment landscape.